Byways

Industries

Logistics

Collaboration

3+ years

Founded in

2020 Byways GmbH

Founder(s)

Simon Jordan & Alexander Palffy

Highlight

Byways is an AI-driven SaaS platform revolutionising how logistics planners, suppliers, and carriers communicate across land, sea, and air cargo shipments. A platform that later became part of the EPG Ehrhardt Partner Group (leading global provider of unified supply chain execution software) through strategic acquisition.

The proven, reliable partner every CTO loves

“I love their focus and their speed. It never takes long until a rather fuzzy idea becomes tangible in their designs. In addition, their communication is always flawless and over the years it usually feels more like talking to friends than business partners.”

Simon Jordan

Co-Founder / CTO
Byways GmbH

Our collaboration

The leadership team at Byways engaged us to strengthen the product’s user experience and interface design as the platform scaled within the European logistics market.

Over more than three years, we worked alongside the founders as an embedded design partner, supporting the product’s evolution during a critical growth phase that ultimately led to its acquisition by EPG, a leading global provider of supply chain execution software.

Our role

An embedded design partner, not an external vendor

The collaboration resulted in:

Continuous UX and UI optimisation across the platform

Structured refinement cycles and iterative validation

Pre-engineering feature refinement

Aligning interface decisions with evolving AI capabilities

Execution under pressure

As the product scaled and customer expectations increased, timelines compressed.

Throughout the engagement, the team consistently demonstrated:

On-time delivery, even under compressed schedules
Proactive support beyond defined scope when needed
Clear, structured communication across time zones
Rapid transformation of abstract ideas into validated, scalable design solutions

Our impact

Measurable outcomes and strategic positioning

Our partnership strengthened the product’s maturity, contributing to Byways’ acquisition by EPG.

The collaboration resulted in:

Cultural alignment

What stood out most to the leadership team at Byways was not only execution but culture alignment and reliability. Over time, the collaboration evolved into a relationship built on trust, responsiveness, and seamless communication.

“EPG Expands EPG ONE Suite with Acquisition of byways”

Read the press release

Modern design partner for AI-driven logistics solution